About

Research and evaluation creates evidence for insight for blurred and hazy understandings of customers, markets and users to become clearer. 

Established in 2016, Formalised Curiosity is a research consultancy that offers cradle-to-grave research, evaluation and analytical services to help give business clarity.

Dr Chloe Sharp is the Director of Formalised Curiosity, with over a decade of research and evaluation experience, spanning across health and social research, user research and market research in health and social issues, transport, technology and innovation.

Chloe can offer an entire research project from the conception of a vague idea through to dissemination and smaller elements of this such as desk research.

As a Certified Member of the Market Research Society and UK Evaluation Society, Chloe offers a high standard of work.